National Hire a Veteran Day on July 25, 2025
We are sharing our market insights on veterans jobs trends in honor of National Hire a Veteran Day on July 25. The Department of Labor and the Department of Veterans Affairs – among others – recognize and promote National Hire a Veteran Day by encouraging employers to seek out qualified veterans to hire and promote.
Congress passed the Honoring Investments in Recruiting and Employing American Military Veterans Act (HIRE Vets Act) in 2017. This resulted in the HIRE Vets Medallion Program, a federal award that “recognizes a company or organization’s commitment to veteran hiring, retention, and professional development,” according to the program website. The Department of Labor uses National Hire a Veteran day to encourage employers to increase their veteran workforce to quality for a HIRE Vets Medallion award.
Employers are increasingly recognizing the benefits of skilled veteran workers as you can see by the list of companies posting jobs and the increase in military encouraged job postings between 2024 and 2025.
Through our TalentView solution we generate talent market insights on employers and job postings that encourage veterans/military to apply. Below are key insights on postings, comp and employers that define the landscape of military encouraged jobs.
Summary of Key Insights:
Military Encouraged to Apply – Job Postings
Military Encouraged job postings over the last 12 months (June 2024-June 2025) totaled 1,105,513. In In the graph below, we can see the peak of these postings was in January 2025. In the month of June 2025, military encouraged jobs represented 20.9% of all of “Encouraged to Apply” jobs. The Encouraged to Apply job posting attribute encourages people with specific backgrounds to apply, such as military, seniors, criminal records, disabilities, first-time worker, etc. We can track these Encouraged to Apply job attributes in our TalentView solution.
From January-June 2024 there were 345,175 military encouraged job postings compared to 505,365 in January-June 2025, which represents a 46% year-over-year increase. This is very positive for veterans who are searching for jobs.
Postings By Company
We can see the companies that have posted the most military encouraged to apply jobs from January – June 2025 in the table below. Starbucks, Lowes and Accenture top the list. (A blank row means we could not identify an employer for these postings.)
Postings By Title
In the table below we can see the top count of postings by titles. Barista, Shift Supervisor and Cashier top the list of titles.
Compensation
The average mid-range compensation across all military encouraged jobs between January-June 2025 was $61,724. This is 1.8% higher than it was for January-June 2024 at $60,629.
Below you can see the titles and companies sorted by highest average comp from January-June 2025.
Highest Comp By Title
Highest Comp By Company
By staying informed of veteran jobs trends recruitment professionals can improve their strategies for hiring veterans.
Data source: Indeed
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What is TalentView?
Public Insight develops TalentView, a talent market intelligence solution that generated these insights. The most current and detailed insights are available by title, employer, location, industry and more. We provide flexible ways to utilize talent market intelligence, which include interactive dashboards, reports and data integration.
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